Sanda Coyle, together with her husband Robin Whitson operate Sanda Coyle Marketing & Strategy, a professional services firm. Their company was started under the premise that some companies just don't need a full time Chief Marketing Officer. Instead, they need to have at their fingertips a group of marketing gurus to help with strategy and to handle special projects. Sanda pulls together designers, creative types and niche specialists from all of the country when clients need them and then orchestrate marketing bliss offering all the benefits of a CMO, but none of the overhead.
Prior to starting Sanda Coyle Marketing & Strategy, Sanda was Senior Vice President of Strategic Marketing for Clear Channel Radio where she oversaw all corporate marketing and communications for the world's largest radio company. She was responsible for internal and external communication and branding, plus strategic initiatives to increase awareness, revenues and stock value. Her communication touch points positioned Clear Channel Radio with consumers, business partners, stakeholders, stockholders and employees.
Previously, Sanda served as Director of Sales, General Sales Manager, Regional Sales Manager, National Sales Manager and Local Sales Manager for ABC, CBS, NBC and FOX television stations in New York, Arizona and Texas while working for world renowned media companies the likes of Meredith Corporation, Post Newsweek, United Chris Craft, New City (COX) Communications and Granite Broadcasting. Sanda also served for 5 years as Vice President of Business Development for an ROI based, integrated media advertising agency. Sanda was responsible for growing reported agency billings in excess of $40,000,000 annually.
Sanda is actively involved with ministries at Community Bible Church and serves as a presenter, category specialist and mentor for Career Transition Workshop at Oak Hills super-serving unemployed/underemployed San Antonians. In addition, she is part of the start up team launching I AM Over Cancer, a Christ-centered support group and on-line community for those individuals who have been touched directly or indirectly by cancer.